AMERICA’S WORLD CUP
Graphic design for the 2024 America’s Cup sailing exhibition, located in the IMAX building at Barcelona’s port. Following the visual identity crafted by Pràctica and under the creative direction of Gracias Grecia, the graphics for all signage, technical sheets, informational texts, and stands, among other pieces, were developed. The goal throughout was to achieve a clean and elegant result, with pieces produced in acrylic finishes to fully showcase the predominant blue and white color scheme of the exhibition.